Christmas Jumper Day and dubstep dad dancing makes for the best festive advert
The Christmas spirit is in full swing as celebrities and the general public pull out their best festive wear for Save The Children’s charity event Christmas Jumper Day. Sainsbury’s have mashed together our two favourite things about the festive season, tacky knit-wear and dad dancing, in this heroic video that fills you with Christmas cheer.
Released earlier this month Sainsbury’s released the ad in an effort to boost sales of the TU clothing range and it has already been viewed more than 1.3 million times already on the supermarket giant’s YouTube channel. It’s a breath of fresh air to see a festive advert that doesn’t contain any snow or penguins just dad’s getting down to dubstep, looking fantastically festive in the process.
If you would rather not be adorned with snowflakes, glitter and jingle bells Tesco has a more understated offering for those who prefer their festive wear a little more low key.